- Provide product and information - ads need to give ample amount of relevant information about a company, product, service or cause being advertised.
- Provide incentives to take action - advertising provides reasons for making the decision of switching or taking the product, service or cause.
- Provide reminders and reinforcement - advertisements must remind consumers of why they should be loyal to the brand
Spotlight
3 Functions of Advertising
Like this Article? Share it!
About The Author
Copyright © 2012 - Rey Belen. Inspired and Maintained by: Social Media Specialist